February 2011—The Center for Responsible Lending (CRL) released their 2010 end-of-year report. The report details the Center’s impressive accomplishments, which include facilitating the passage of the Dodd-Frank Wall Street Reform and Consumer Protection Act. We've been proud to call CRL a client since 2004.

January 2011—We created a 30th anniversary logo for the North Carolina Coalition Against Domestic Violence (NCCADV). This organization has been an Archetype client for over a decade; other projects completed for NCCADV include conference brochures, newsletters, and annual reports.

December 2010—Legal Aid of North Carolina (LANC) completed their 2009 Annual Report. A statewide, nonprofit law firm that provides free legal services in civil matters to low-income people, LANC closed over 24,000 cases in 2009. Their staff of 150 attorneys and 50 paralegals helps ensure equal access to justice and removes legal barriers to economic opportunity.

November 2010—Welcome, Rockbridge Area Habitat for Humanity! We’re excited to be working with this nonprofit organization to help them achieve their mission of eliminating substandard housing from Rockbridge County, Virginia, by partnering with the community and by helping qualified individuals and families build and afford safe and decent housing. Archetype has also worked with two other Habitat for Humanity affiliates: Habitat for Humanity of Wake County and Habitat for Humanity of Durham.

October 2010—We are proud to celebrate our ninth anniversary of partnering with WellPath Select, Inc. located in Morrisville, NC. WellPath is a Coventry Health Care Plan serving over 155,000 North and South Carolina residents. Archetype has provided writing, editing, and proofing services to WellPath on numerous occasions since 2001. 

September 2010—Congratulations to the Food Bank of Central & Eastern North Carolina on three decades of service! Our client since 2006, the Food Bank celebrated its 30th Anniversary at the Governor’s Mansion on September 30. Attendees included Governor Beverly Perdue and former governor James B. Hunt, Jr. Archetype designed an event program and a commemorative booklet for the event.

August 2010—Archetype is pleased to welcome The Pantry, Inc./Kangaroo Express as a new client. With over 1,650 locations in 11 states, The Pantry, Inc. is the leading operator of convenience stores in the Southeast.

July 2010—Legal Aid of North Carolina created and sent their first HTML e-mails, a newsletter and an announcement. Click the thumbnail image to view the e-newsletter as a PDF. Archetype provided editing and design/build services. Unlike plain text e-mails, HTML e-mails allow you to deliver messages with compelling graphics to recipients’ inboxes, helping your information get the attention it deserves. Conventional marketing wisdom is that you should touch base with the members of your target market at least every other month. With no printing or postage costs, HTML e-mails can be an affordable, effective addition to your marketing mix.

June 2010—The 10 Year Results Plan to End Homelessness in Durham/Durham Affordable Housing Coalition announced the completion of their new CMS (Content Management System) website. Visit this site initially designed and built by Archetype. We then trained the staff how to make their own ongoing changes to the site, which we built using WordPress.

May 2010—In fiscal year 2008–2009, Wake County SmartStart (WCSS) funded services and activities to support and enhance the care provided at almost 70% of the child care facilities in Wake County. Click the image to review their 2008–2009 Annual Report, which was completed in May. Archetype provided writing and print management services, in addition to graphic design.

April 2010—Smedes York, Chairman of The York Companies, and George York, President of York Properties, made a presentation on Cameron Village Shopping Center at the Urban Land Institute meeting in Boston. Completed in 1949, Cameron Village was one of the first shopping centers to be built in the United States. Archetype has completed numerous projects for The York Companies.

April 2010—The North Carolina Coalition Against Domestic Violence (NCCADV) announced the launch of North Carolina’s first state plan to prevent intimate partner violence (IPV). The CDC (Centers for Disease Control and Prevention) funded efforts in 14 states to engage in a data-driven planning effort to develop a state plan to prevent IPV. For the past three years, NCCADV has facilitated the work of an 18-member State Steering Committee to create a plan for our state. Click the image to review the public plan's 12-page executive summary, designed by Archetype.

April 2010—The North Carolina Association of Community Development Corporations (NCACDC) announced their 2010 Community Economic Development Studies course. This 110-hour course has educated economic development professionals across the country for more than 20 years. Click the image to view this double-sided postcard.

March 2010—In a given year, over 2,500 different people are homeless in Durham. The staff and volunteers of the 10 Year Results Plan to End Homelessness in Durham/Durham Affordable Housing Coalition are working to change this, and Archetype welcomes them as a new client. With the adoption of a 10 Year Plan, Durham joined over 200 cities across the nation committed to ending homelessness in their community. This substantial undertaking requires the support of local and state elected officials, human service providers, the private sector, faith-based entities, and residents from throughout the city and county. To get involved in the plan, call 919.683.1185.

February 2010—EarthShare North Carolina (ESNC) released their 2008–2009 Annual Report in the spring issue of their newsletter. Despite the recession, it was a growth year for this environmental protection organization. EarthShare has been an Archetype client since 2002, and we were pleased to receive the ESNC “Community Friend” award in 2006. Click the image to see a PDF of this newsletter/annual report.

January 2010—Archetype would like to congratulate our client Avance Care for having over 12,000 patient visits (with a 98% satisfaction rating) in their first 18 months of operation. Primary care providers with evening and weekend hours, Avance Care opened its doors in January of 2008. Avance Care is now planning additional locations in the Triangle. Archetype has completed numerous projects for Avance Care.

January 2010—We are pleased to welcome Wake County SmartStart as a new client. Since 1996, this nonprofit has worked to ensure that Wake County children from birth to 5 are prepared for success in school and in life. The organization prioritizes community needs and focuses on funding projects in the following areas: available and accessible quality child care; safe and supportive home environments; and kindergarten readiness. In fiscal year 2009–10, with an allocation of $16 million, Wake County SmartStart funded 13 partner agencies that managed 24 activities.